After hinting at a new project coming up with a mysterious image last week, YG Entertainment is back to reveal what they have up their sleeves with a teaser and an official announcement.
The new project is called NONA9ON (pronounced ‘nonagon’). YG Entertainment & Samsung Everland came together under the name ‘Natural 9’ and they revealed that the brand name ‘NONA9ON’ which signifies variety and the infinite potential for growth.
The brand is aimed for young consumers around the world interested in street culture and hip hop, and like its name which emphasizes the number ‘9’, the brand will launch on September 9!
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